Lake County Developments

New mixed-use walkable community proposed in Groveland

The master plan designates specific parcels for commercial development, multifamily, build-for-rent and residential communities.

Developer Ike Cottle has plans for a new 177-acre mixed-use community at the apex of U.S. 27 and S.R. 19 near the entrance to Florida’s Turnpike. That would put the complex just 38 minutes from downtown Orlando, Cottle said.

Cottle’s Green Slate Land and Development Co. has already met with Groveland city planners twice and has submitted a preliminary plat for the Groveland Square project, which would include 97,500 square feet of commercial and 948 residential units. He purchased the property from the Crittenden and vanDenberg families, as well as smaller parcels from Lisa D’Aloise and David Siegel, CEO of Westgate Resorts.


The Groveland Square community would include two apartment complexes with a combined 648 units, 218 build-to-rent units and 82 single-family homes on 40-foot and 60-foot lots. Cottle said it’s designed to be walkable — but not quite a new urbanist community, Cottle said.

“I like to use the term ‘TND light’ which incorporates elements of traditional neighborhood development design. Our plan incorporates a lot of the principles of new urbanist development but is also developer friendly,” he said. “From a use and underwriting standpoint, we are proposing building products commensurate with other developments in Minneola and Clermont. Our plan encourages walkability, with a lot of pedestrian connectivity, street trees, and trails throughout including a multi-use trail along the main spine road with parallel parking on both sides.”

The residential neighborhood is designed with rear-loaded bungalows looking out on a large greenspace.

The property has Town Core, Town Center and Town Edge zoning, but for now, it remains mostly utilized for agriculture, with a commercial company parking lot and a corner where a timeshare sales office once stood. While the buildings will be constructed in city blocks to promote connectedness.

In the commercial segment, there will be a supermarket anchor and inline retail.

Green Slate is working with Catalyst Design Group for land planning and civil engineering, along with Landscape Architect Jay Hood, also with Catalyst and land-use attorney Bret Jones. Traffic Planning and Design out of Maitland will serve as traffic engineers, Allen & Company will do the surveying and Bio-Tech Consulting will serve as the environmental consultant.

Cottle said a homebuilder has yet to be selected, but he expects the residential units to go from the high $300,000s to the low $400,000s.

The main entrance road will be designed with a landscaped median and flanked by retail and dining spaces with wide sidewalks and plenty of outdoor seating.

“The preliminary Plat has been submitted. We are planning to submit a site development plan over the next few months and expect to have it in hand by the end of the year and start to break ground then or by the first quarter of next year,” Cottle said.

He said the property to the west of Groveland Square is under contract, as well. “They are preparing site development plans and we coordinated with them. My understanding is they are planning to build over 300 build-to-rent units. We are currently seeking partners for our various sub parcels and will self-develop the retail and retain the second multifamily parcel.”

Cottle plans to start construction with single-family homes on the spine road. The build-to-rent units will go up simultaneously. “And if we can, we would love to have the single-family and build-to-rent run together as Phase 1A and the multi-family parcel as Phase 1B to be constructed at the same time.”

Cottle said there are several active homebuilders in the immediate vicinity of where Groveland Square will go up. “There is a lot of development going on” due to the area’s proximity to downtown Orlando, he said. Other builders working in the area include D.R. Horton, and, Lennar Homes and Landsea Homes Corp., in partnership.


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