Olympus announces one-mile criterium course, partnership with CLASH Endurance

Olympus, a sports and wellness-themed community underway in Clermont, has announced a new partnership with an endurance event and sports media company as well as plans to incorporate a track on the property.

Plans for the nearly 250-acre community and its 60-acre sports campus slated for Wellness Way now include a one-mile criterium course for lapped races.

The course is the latest feature Olympus has announced. The massive master-planned community, which developers hope will become a hub for endurance athletes around the world, will also include a soccer complex, ice-sports center and a championship red-clay tennis complex.

Olympus has also partnered with CLASH Endurance, a Daytona Beach-based company that hosts and markets endurance sports events like triathlons, duathlons, cycling and running all over the world. The company also has plans to expand into sports genres like trail running and relays as well as mountain biking.

This partnership was an obvious fit, Matt Carroll, Senior Advisor of Sports and Business Development for Olympus, told GrowthSpotter.

CLASH Endurance hosts and markets endurance sports events like triathlons, duathlons, cycling and running all over the world. (Handout)

“They eat, sleep, breathe endurance sports,” he said. “They are endurance athletes themselves. Their level of passion matches our level of passion in what we want to bring to Clermont and Orlando.”

“The biggest takeaway is that CLASH is known for producing large-scale endurance events,” Carroll continued. “Every venue at Olympus is set to be broadcast-ready, so it’s a great fit for our model.”

Bill Christy, CEO of CLASH Endurance said in a statement that the partnership “works in step with our vision of creating exceptional race day experiences for athletes and we are thrilled to offer them the opportunity to train, prepare and recover at this world-class facility.”

Olympus developers released new images showing the potential mixed-use buildings and medical offices lining the main corridors. (Handout)

Olympus is a major piece of Clermont’s Wellness Way corridor, which, according to Lake County’s economic development arm Elevate Lake, will include upwards of 15,000 housing units and “capitalize on the human performance training, nutrition, sports medicine and health sciences work being done at the National Training Center, South Lake Hospital and Lake-Sumter State College, while protecting existing natural resources through effective master planning.”

Plans for Olympus call for 382,687 square feet of medical office space. That will include orthopedic injury centers, rehab services, spa services and holistic programs as well as physiology nutrition and conditioning programs. Last year, Olympus also closed a deal with Healthcare Trust of America to build a $100 million medical campus on-site.

This is the first look at the proposed town center, where shops and restaurants will line a pedestrian corridor. (Handout)

Plans also call for up to 1,088 residential units — townhomes, villas apartments and senior living — as well as up to 1,312 hotel rooms, 225,124 square feet of retail space, 44,500 square feet of restaurant space and 384,659 square feet of office space.

Olympus is set to begin construction later this year, starting with the sports complexes. It will be completed in three phases, Carroll said.

“In the coming weeks and months, we are going to be offering a more comprehensive phasing plan,” he said.

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