Lennar Homes is introducing an affordable, energy-efficient product line starting in the low $200,000s in two new subdivisions in Haines City on the U.S. 27 corridor.
North Ridge Estates will be Lennar's first all-solar community in Polk, and the first to feature its "American Dream Series," Orlando Division President Brock Nicholas told GrowthSpotter on Friday.
North Ridge spans both sides of North Boulevard, just east of U.S. 27. Lennar is developing 79 lots on the north side of the road, while the south side is being developed and sold by Richmond American Homes. Both are targeting first-time buyers and empty-nesters, with base pricing below $270,000 for all models.
Lennar is offering six floorplans, all on 50-foot-wide lots, including a three-bedroom, two-bath model priced at $205,990. The lineup also features one of Lennar's Next Gen floorplans, which incorporates a guest suite with separate entrance, living area and kitchenette, within the house.
Homes in North Ridge Estates will offer standard finishes not typically found in new homes at this price point. Those include GE Slate appliances, quartz counters, bluetooth keyless deadbolts and multiple energy-saving features.
Lennar owns SunStreet Energy Group, which provides and maintains rooftop-panel systems in the builder's solar communities.
The homebuilder paid $925,000 on July 10 for a 25-lot takedown at North Ridge. Community amenities include a neighborhood pool and community park with soccer field, picnic area and walking trails.
Nicholas said Lennar also plans to offer the American Dream Series in Estates at Lake Hammock, which spans both sides of C.R. 17.
Haines City Commissioners approved the Residential PUD rezoning for the a 119-acre subdivision in May 2017. The rezoning reduced lot sizes by 20 percent to make the project more financially feasible.
Lennar paid $2.38 million in late July for the 149-lot subdivision.
"It will be a primary residential community with homes from 1,800 to 3,000 square feet, and we're not going to open there until late spring or early summer of next year," Nicholas said. "We're just kicking off the sitework now."