A 41-unit garden home community is the latest initiative in Casselberry's efforts to revitalize itself.
The city, which has been thought of as a mature locale, is working with developers, builders and even allocating its own money to make itself more appealing to existing and new residents, as well as visitors who might want to move to the community.
The latest effort involves Casselberry Greenville, a single-family detached community led Orlando-based RM Plus Development, which will invest an estimated $16 million to $18 million, said principal Ross Jermano.
The project is being done in garden-home style, on 40-foot lots instead of a standard minimum 50 feet, with amenities similar to a town home or condominium, such as yard maintenance provided by a homeowner's association, or a community pool.
Work at the 12-acre vacant site, which lies on Seminola Boulevard across from Pulte Homes' Legacy Park and east of Murphy Road, is expected to begin within the next two months and finish at the end of 2017.
The homes will be two-story, range from 2,500 square feet to 3,100 square feet, and have two-car garages. Pricing will range from $280,000 to $300,000. While three bedrooms will be the norm, 15 of the lots have space enough for four.
The project's offerings will include a community garden, a fountain area with benches, a fire pit, a nature trail and a dog park.
The land was acquired in mid-2015 by Greenville Casselberry LLC, which is made up of five investment companies that are financing the development privately. The property was previously owned through a trust by Lillian Casselberry, a descendant of the town's founder, Hibbard Casselberry.
City Manager Randy Newlon called the project "an excellent development that reflects Casselberry's rising start."
Newlon has been a proponent of bringing more focus to building Casselberry's population, commerce and reputation.
For instance, Casselberry is doing a lot of outreach throughout the state to developers, trying to interest them in in doing business there.