Valet Living brings suite of full-service amenities to the Orlando apartment market
Jul 29, 2020 at 7:00 AM
Valet Living, a nationally recognized full-service amenities provider to the multifamily housing industry, is adding Orlando to its extensive full-service portfolio, providing local residents with amenity services including pet visits, fitness classes, package delivery, home cleaning, laundry and more.
Residents at Urbon Apartment Homes in Orlando now have the full spectrum of amenity service offerings through the Valet Living Home mobile app. Valet Living has found that offering amenities reliably increases resident retention. For example, a Tampa Valet Living community reported an 11% increase in resident retention over market standard last year.
“We’re thrilled to offer more of our amenity services to this community within the Orlando market to enhance the lives of residents, especially as they’re spending more time at home,” said CEO Shawn Handrahan said in a release. “We’re able to offer incredible value for our Orlando residents, as our amenity services help simplify their lives, and we’re hoping to expand this service to even more residents before year’s end.”
The Orlando expansion announcement comes on the heels of Valet Living’s acquisition of Florida-based Skinner Waste Solutions, illustrating the company’s continued growth in-market over the past year. Valet Living plans to continue its expansion of amenity services within existing markets and into new markets across the country through the end of this year.
Brookstone Partners, a Miami-based multifamily developer, completed the 361-unit Urbon community, just north of Fashion Square mall, in 2019. The community has top-of-the-line hard amenities, including a resort-style pool, dog spa, fitness center and herb garden. The clubhouse also features office suites and a conference room.
Apartment amenities have advanced far beyond a swimming pool or a gym with a treadmill and a couple of weights. Tenants, industry experts say, want to live someplace with coworking spaces and karaoke rooms, high-tech fitness centers, keyless front doors and on-site coffee shops.
In Orlando’s hyper-competitive luxury apartment market, where developers are adding everything from golf simulators to lazy rivers to attract Class-A renters, concierge services are becoming more popular. It offers a perk for residents with no capital expense to the developer. Bob Thollander, president of development in Florida for Bainbridge Companies, told GrowthSpotter the company plans to offer concierge services, such as dog walking, laundry and maid service, at its new luxury community near Universal Studios.