A new homebuilder is under contract to buy 150 acres within a half mile of the Poinciana SunRail station that had been slated for a luxury condo-hotel resort.
Hanover Land Co. is instead seeking Osceola County's approval for a 502-home subdivision called "Cypress Hammock." The community would have a mix of townhomes and detached single family homes on 40- and 50-foot lots, Hanover Vice President Ben Snyder told GrowthSpotter.
"We definitely think it will be a nice, outdoorsy community. There's going to be a lot of premium lots overlooking conservation and lakes," Snyder said.
He said Hanover Family Buiders would be designing a new product line for the townhomes and 40-foot lots. "We currently don't have any existing inventory we can put out on those lots," he said.
The land on Poinciana Boulevard, a former petting farm, is owned by the descendants of the late cattle rancher, Oren Brown. The estate sold 1,575 acres -- the bulk of its holdings -- to Disney in January for $11 million.
The site was rezoned in 2017 to Tourist Commercial zoning. At the time, it was under contract to a Turkish developer for a planned 1,462-unit condo resort called Breeze de Mar, which called for condos to be built on stilts over a 35-acre man-made lake.
Rj Whidden & Associates led that project through its preliminary design and conceptual planning, but the developers failed to close on the land. Now Whidden is assisting Hanover with the Preliminary Subdivision Plan, filed last week, for the residential community.
Snyder said Cypress Hammock would bear little resemblance to Breeze de Mar. "They're really two completely different concepts and different communities," he said. "We really started over from scratch on this community."
The community would be geared toward a move-up buyer with upgraded exterior elevations. Amenities would include a resort-style pool with splash pad and "relaxation area," a cabana and network of trails throughout the community and its wooded areas. There are no commercial uses envisioned on the road frontage and no direct connectivity to the SunRail station a half-mile south of the community.
Snyder said the community's proximity to the station will be an asset and it's one of the reasons the developer was drawn to the site. The Disney sale also makes it attractive.
"I think it adds value to our project as a result of the lack of future inventory, as well as knowing nothing will be built behind our development," he said. "It's going to be very private and quiet."
He said Hanover is anxious to to break ground as soon as possible. "Our PSP is in, and we’ll respond to comments. We want to move project through the process as quickly as possible."
The property immediately to the south is owned by Quaker Foods, a division of PepsiCo. The company announced plans last year to build a $130 million advanced distribution center on the site for its snack-food division, Frito Lay.
Snyder said the Cypress Hammock community would be well-buffered from the plant.
AV Homes had been planning a mixed-use residential community on the the east side of Poinciana Boulevard, just north of the SunRail station. Taylor Morrison is now marketing that property for sale.