Retail Dining Developments

Demetree shakes up entitlements for apts and retail redevelopment near UCF

This present-day aerial shows the target Demetree property southwest of University Boulevard and N. Alafaya Trail. Outlined in yellow are sites earmarked for new housing development, with the central retail strip to be redeveloped and expanded.

Winter Park-based Demetree Global wants to shift entitlements for the phased redevelopment of an expansive corner it owns just west of the University of Central Florida's main entrance, introducing multifamily at a busy intersection.

The company's affiliates own more than 48 semi-contiguous acres at the southwest corner of University Boulevard and N. Alafaya Trail. Of that, 10 retail outparcels now front University Boulevard across 10.5 acres, and should remain.


Conceptual planning has evolved over the past three years for 37.55 of those acres that lie south of the outparcels, which today include a mix of undeveloped land, the Collegiate Square retail strip center (40,000 square feet), an internal road (Collegiate Way) and the 361-unit Collegiate Village student housing complex.

Demetree and Burkett Engineering filed a Land Use Plan amendment on Tuesday with Orange County to change uses within the Collegiate Village PD zoning, add on-street parking and request code waivers.


Changes proposed in the LUP include adding up to 400 multifamily units on 4.22 acres at the southwest corner of University and Alafaya, with potential ground-floor retail.

Commercial entitlements in the LUP would reduce from 166,000 square feet to 153,600 square feet, student housing would increase from 1,400 to 1,800 beds, and a past allotment of 688 senior housing units would be eliminated.

No multifamily or student housing development partners are named in the plans, which Demetree has been openly pursuing since last year. Officials with Demetree did not respond to requests for comment on Tuesday.

With the help of Zyscovich Architects in Winter Park, Demetree is exploring a rebrand of the commercial-retail strip as "The Paseo at Collegiate Village," to feature a pedestrian-friendly promenade.

Conceptual rendering of the paseo/promenade concept being proposed for the area along Collegiate Way and a retail strip center near UCF.

"Paseo" is a Spanish term for passageway, similar to London's historic shopping arcades. The goal is a retail corridor that is book-ended by student housing and apartments, with the center made a destination by public space events, skateboarding and bicycle paths, and experimental retail in the form of pop-up shops via shipping containers.

The retail strip would be given a facade overhaul, with a mix of one- and two-story buildings that could total 90,000 square feet of leasable area, per the latest conceptual marketing plan.

Earlier this year, Demetree completed a stormwater master plan permit revision. With a student housing expansion that would mean more impervious area, so an existing pond behind the Steak & Shake will be expanded and a new pond will be dug along the property's southern border.

AVCON has produced a parking study to support the LUP amendment request and parking needs of the future apartments and retail promenade.


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