Retail Dining Developments

National Tex-Mex eatery looking to locate on Kissimmee's W192

On The Border is the nation's largest full-service Mexican restaurant chain. The company will open its first Orlando-area restaurant on U.S. 192 in Kissimmee.

On the Border Mexican Grill & Cantina, an Irving, Texas-based restaurant chain known for its fajitas and hand-crafted guacamole, has submitted preliminary plans to open its first free-standing Central Florida location on Kissimmee's W192 corridor, in front of Super Target.

The Tex-Mex chain operates a location inside Orlando International Airport and has two restaurants in the Miami area. The Kissimmee location, at the S.R. 429 interchange, would be 5,864 square feet, according to the construction document.


OTB is the largest full-service Mexican restaurant chain operating in the U.S. The company, which was acquired in 2014 by Atlanta-based Argonne Capital Group, owns and operates 121 units across the U.S. The brand also franchises 36 units across the U.S., Puerto Rico, Saudi Arabia and South Korea.

Company spokesman Derek Farley said he couldn't confirm the location since OTB has not signed a contract for the property. "We're definitely interested in the market and are pursuing all options," he told GrowthSpotter Thursday.

Tex-Mex restaurant On the Border has filed preliminary plans for a new restaurant to be located in front of Super Target on U.S. 192 in Kissimmee. The location is next door to the new Margaritaville Resort, now under construction.

The Target Corporation filed jointly with OTB to replat the retailer's parking lot, carving out a 1.9-acre parcel behind the existing Longhorn Steakhouse restaurant. The restaurant would front along Rolling Oaks Boulevard, one of the future entry roads to the Margaritaville Resort now under construction.

ID Studio 4, based in OTB's hometown of Irving, worked closely with the company to launch a new, more contemporary prototype this year for all new construction and remodeling current assets.

Architect Scott Windle told GrowthSpotter the Kissimmee restaurant would be the second location in the country to utilize the new design standard. "We go into permitting next week," he said.

Kimley-Horn is the project engineer and landscape architect.

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