Seminole County Developments

Fishing rod supplier plans expansion in Seminole, to seek engineer & GC

An Oviedo-based firm that sells custom fishing rod kits and parts is netting more business, and exploring the possibility of building a new facility in a rural part of Seminole County to accommodate the company's growth.

Kevin Brontz of Get Bit Outdoors met with Seminole County planners Wednesday morning as part of the pre-application process, to discuss potential changes to land use and zoning on 2.7 acres at the southeast corner of Justamere Road and S.R. 46 in the Geneva community.


Brontz has not yet hired a civil engineering firm or contractors, and intends to seek bids from local firms in the coming months.

The property is currently vacant and has a land use designation of General Commercial. Brontz wants to builds an 8,000-square-foot structure and potentially add another 5,000 square feet in the future. The building would mainly accommodate parts storage, assembly area and a small retail component.


Brontz said he intends to maintain the rural nature of the property. He had several questions about setback requirements and fence heights in relation to keeping the rural look of his development.

Planners were generally receptive to Brontz's plans, but said they needed to see more detail like traffic counts, a site plan and possible connection to the Lake Harney Water Association lines. They encouraged him to schedule another pre-app meeting once he has that information.

Noting that he is at the beginning of the planning process, Brontz declined GrowthSpotter's request for more specific information on the project's timeline and investment forecast in the new development.

He did say he is exploring expansion because Get Bit Outdoors is outgrowing his current location in the Oviedo Springs Centre.

Nationally, U.S. fishermen spend $48 billion each year on boats, tackle, equipment, travel and related expenses, according to the American Sportfishing Association. Sales of rods, reels and components comprise $3 billion of the total retail sales.

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