Seminole County Developments

Headquarter Hyundai to start construction soon on new Sanford dealership

Updated rendering of the Headquarter Hyundai dealership planned in Sanford on Rinehart Road.

Headquarter Hyundai, now operating out of a 60-year-old leased building between Longwood and Sanford, hopes to open a brand new dealership in Sanford after the first of the year.

The auto dealership, part of Headquarter Auto Group of Central Florida, is now doing business at 3775 U.S. Highway 17-92. It should start construction in the next month on property the company owns at 985 Rinehart Road, said Shane Lillibridge, customer relations manager for Headquarter Hyundai.


"We should be breaking ground shortly," Lillibridge said. "We're in the final phases, waiting for some information from the city. Once we start, we should have the building built in six months. We were shooting for August (grand opening). Now we're looking at January or February."

GrowthSpotter first reported in September 2016 that the Hyundai dealership was planning to relocate, and again in February when engineering plans were submitted for city staff review.


The company recently submitted revised development plans to the city, said Russ Gibson, Sanford's planning and development services director. Once the DP has been revised to meet all city requirements, staff will approve for permitting. No other meetings are scheduled or required at this time, Gibson said.

The dealership will consist of a two-story, 43,328-square-foot building, with sales and service on the first floor and offices above. The 12.81 acres consist of two segments: a triangular piece fronting Rinehart Road where the main building will be, and a larger piece of land to the northeast shaped like a parallelogram. The two tracts are connected by a narrow strip of land.

The land in the back will contain a large retention pond, employee parking and wetlands. Lillibridge said the rear tract will also be used for vehicle storage and have a building for car detailing.

Headquarter Hyundai will have 300 to 400 vehicles at its new location, about the same number as they have now. Lillibridge said the new location gives the company prime access in an area he called "Car Row" because of the auto dealerships nearby.

"We're either the first or last car dealership you're going to see when you're looking for vehicles on Car Row," he said. Civil engineer on the project is Klima Weeks of Altamonte Springs.

Miami-based Headquarter Auto Group also has Mazda and Honda dealerships locally in Clermont.

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