Seminole County Developments

Daytona-based assisted living facility plans expansion to Sanford

The owner operators of the Heritage Waterside assisted living facility in Daytona Beach plan to bring its resort-style, yet affordable senior living care to a new community in Sanford.

Rising Star Properties, led by CEO Dr. Mark Nagrani of Daytona Beach, has submitted final engineering plans to the city for the 146-unit Heritage Club, according to company spokesman and CFO Stephen Murphy.


The 2.17-acre site is in the southeast corner of Aero Lane and West State Road, 46. It consists of two parcels, one owned by Dr. Nagrani and the other by the Kishin Nagrani and Baljit K. Nagrani Trust, according to property records.

The company has bids out for site developers and expects to start clearing the property by the first of the year, Murphy said. The site work will take about three months and vertical construction will last 14 to 15 months after that.


The four-story, 104,000-square-foot Sanford facility will include independent living, assisted living and memory care units. It will hold a limited nursing services license that will allow residents to age in place longer, said Corey Shenk, executive director of the Heritage Waterside and COO of the company. That means residents who need additional medical services or therapy as they age will be able to stay in the community and get those services there, Shenk said.

Like the Heritage Waterside, the Sanford community will offer what Shenk called a “resort style” lifestyle, encompassing luxury and culture. All residents will have a “concierge button,” which allows them to summon help in getting dressed, using the bathroom or enjoying the facility’s wide-ranging suite of amenities, including relaxation gardens, a swimming pool, health and fitness programs and social outings.

The facility will also feature “smart activity” programs for residents in the memory care wing. Therapies such as music, art and reminiscence programs are designed to stimulate and exercise the resident’s brains and help them hold onto cognitive abilities longer.

“We use shadow boxes with all their photos that help them remember their lives,” Shenk said. “Also, weekly reminiscence meetings to talk about their pasts. These are all conducted by a therapist.”

The company also welcomes and encourages residents’ families to visit and take part in activities. In fact, Shenk said his company chose the Sanford site because so many people commute from west Volusia County to Seminole County and Orlando. The Sanford location will allow those commuters to stop and see their parents or other family members while on their way to or from work.

“One of the best things any community can do for residents is to try to position their community so it is convenient for them to visit their family members,” Shenk said.

All the services and amenities will come at a reasonable cost, according to Shenk and Murphy.

“We are right in the middle as far as costs,” Shenk said. “We’re trying to provide that resort style lifestyle with affordability, and it’s working.”


The builder on the project will be Coastal Construction Management of New Smyrna Beach. Mark Dowst and Associates of Daytona Beach are the civil engineers and BPF Design, also of Daytona, is the architect.

EDITOR’S NOTE: This story was updated on Dec. 2, 2019.

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